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What is Cru?

Cru is the financial operating system for construction subcontractors. It combines AI agents for back-office automation, GC compliance management, material procurement, accounting, and financial services in one platform.

Cru is a crew of AI agents built specifically for construction subcontractors, not another dashboard, but a team that does the work. All agents are included for one flat price, with no per-agent fees.

Agent

What it does

Bookkeeping

Categorizes and reconciles every bank transaction automatically — always-current books, no manual entry

Cash forecasting

Rolling 13-week cash view, so you always know what's coming

Job costing

Actuals vs. estimate, live, so you know which projects are actually making money

Materials

Flags unit-price overcharges vs. quoted cost before they eat your margin

Collections

Detects overdue invoices and chases payment for you

COI / compliance

Submits and renews certificates of insurance automatically — free always

Companies save 10+ hours a week and $30K+ a year on average, and 85% of customers use Cru daily.

Setup takes under 5 minutes, connect your bank, email, and accounting file (QuickBooks, Textura) once, and every agent lights up from that same connection.

Cru is $500/month for the full crew, cancel anytime, with CPA/CFA services available on top at $250/hour.

For more information, visit www.cru.ai/agents.

Who is Cru built For?

Cru is built for construction subcontractors, electrical, HVAC, plumbing, drywall, structural, concrete, mechanical, interior finishes, and more. Cru gives you the real-time cash, job cost, and compliance visibility a CFO would, without the salary.

Can I use Cru if I already have an accountant or CFO?

Absolutely. Cru complements your existing team rather than replacing it, by automating transaction categorization, invoice tracking, and cash flow forecasting, it frees your bookkeeper or CFO to focus on strategy and growth. Many customers run Cru alongside their accountants.


How is Cru different from QuickBooks?

QuickBooks is a general purpose accounting software. Cru is purpose-built for construction subcontractors: it understands job costing, retainage, lien waivers, and GC compliance. It connects to QuickBooks and adds an AI layer that automates the work on top of it.